By mpualuan on October 28, 2010
If I had to describe Ning, the world’s largest platform for creating social websites, I’d use the words of Ning’s CEO Gina Bianchini and call Ning a platform that enables rich social experiences for users and their host organizations. Facebook, Twittter, and LinkedIn all do one thing well. Facebook connects your real identity to people [...]
Posted in Ning
By mpualuan on October 5, 2010
Is your nonprofit doing amazing things for your community but not getting enough press? Consider using social media to strategically grow your fan base. [Remember, fans = prospects = donors = stewards] Santa Clara University, my alma mater, recently employed a great tactic to increase its fan base. SCU posted a picture of our new [...]
Posted in Facebook, Social Media
By mpualuan on September 15, 2010
Check out this fabulous slideshow from Chad Norman, internet marketer at Blackbaud. Tips every non-profit can use to develop their online networks. Please ‘Share this’ if you enjoy it. Here’s a list of the tips. Be sure to check out the slides for examples of each. Create a custom Twitter background that reflects your organization’s mission [...]
Posted in Social Media
By mpualuan on September 8, 2010
As a social media manager, my passion is to create online communities for a unified cause. That cause can be financial, informational, supportive, or social. Because I’ve worked with organizations like Stanford University, the Junior League of San Jose, and Menlo College, I have a special affinity for using social media to develop and promote [...]
Posted in Facebook
By mpualuan on August 23, 2010
It’s called the worldwide web for a reason, but that doesn’t mean that local internet business directories can’t boost your business. If you’re not already getting the support of your local population, you’re missing out on valuable business. Just being on the web is not enough. Take advantage of the big three local business listings [...]
Posted in Google Maps, Social Media, Yahoo!, Yelp
By mpualuan on August 19, 2010
For those of you who own a small business, you know that maintaining your business is no small task. When there are competitors who offer similar products or services, it can be hard to compete on price alone. For every story of a local store that fought off a corporate giant, there are many similar [...]
Posted in Facebook Location, Gowalla, Groupon, Living Social, Social Media, Urbanspoon, Whrrl, Yelp
By mpualuan on August 10, 2010
Nonprofits hold a special place in my heart. Through my work with the Junior League, Stanford University, the Campbell Highland Games, and Menlo College, I am familiar with the nonprofit mantra of finding solutions to create a big effect on a small budget. The area of social media management is a challenging project for nonprofits. [...]
Posted in Social Media
By mpualuan on July 28, 2010
Before you get upset over the use of the “F-bomb” Marta Kagan uses in her presentation, consider that as of today, the uncensored slideshow has 41,519 views versus 1,649 views for the censored version on slideshare.net.
Posted in Social Media
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